Web Survey Bibliography
Title From telephone to the Web
Author Stone, B.
Source Quirk's Marketing Research Review, May, 2001
Year 2001
Access date 20.05.2004
Abstract
The Internet is not a research utopia and its limitations should not be overlooked when seeking to convert from more traditional forms of research. However, there are often cases where it is a methodologically better mode than the telephone.
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Year of publication2001
Bibliographic typeJournal article